Prepaid Calling Card Services.

The way we view Prepaid Calling Card Services

Used by millions of people the world over – prepaid calling cards truly have achieved critical mass.
The basic concept is simple. A customer buys a prepaid long distance calling card – dials a number – enters a pin which then activates the calling minutes.
Once the customer hears how many is left on the account – the long distance number can be dialled.
The biggest benefits to these types of prepaid calling cards are the great rates offered by the card providers allowing consumers to bypass their local telephone providers. Going back ten years – the rates were very cheap in comparison to traditional costs of calling long distance leviued by a legacy phone provider by means of a standard Public Switched telephone provider.
However 4 letters changed the paradigm forever – VOIP. With the introduction of VOIP – people are now able to call their friends etc for free. The catch – is that an internet connection is required.
Companies like Skype and Vonage have used powerful messages to entice customers to use their services. Calling Cards however have been resilient in the face of these new technologies.
The flexibility that prepaid calling cards allows its users are the biggest benefit. For the cost of a local call – users can access their calling accounts and dial out to any country in the world. A big target market for the prepaid long distance calling card is and has been travellers and immigrants who call back home.

Recently – the rates offered by the providers have been scrutinized and more regulation has been called for in the sector. Customer protection is key and no one wants to see an otherwise brilliant industry suffer from a few dishonest providers.